60+ Email Marketing ROI Statistics For 2025
In this article, we will explore the most recent email marketing ROI statistics to help you optimize your email campaigns.
Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era
Google's AI Mode uses memory and context to deliver answers. Here’s what it means for advertising, targeting, and conversion.
Invideo Launches v4.0 With ‘AI Twins:’ Letting Anyone Clone Themselves and Their Products to Create Studio-Quality Videos at Scale
Invideo, the AI video creation platform used by over 50 million people worldwide, today announced the launch of v4.0 – ‘AI Twins’ – a major leap in video creation that enables users to clone themselves or their products to generate high-quality video content in minutes. The launch builds on Invideo’s core mission to reinvent traditional editing with a faster, AI-first approach powered by Conversational Creation: a fully automated, end-to-end workflow that replaces conventional video tools with natural, text-based intuitive input for video creation and editing.
Microsoft Advertising launches reporting overhaul & Performance Max updates
Microsoft Advertising's latest updates bring smarter reporting, more flexible campaign controls, and streamlined cross-platform tools.
Voice AI that actually converts: New TTS model boosts sales 15% for major brands
Generating voices that are not only humanlike and nuanced but diverse continues to be a struggle in conversational AI.
5 ways AI can save marketing operations professionals hours every week
Use AI tools to streamline data, workflows and task management so you can focus on MOps strategy instead of busywork.
Google Ads tests URL inclusions and exclusions for search
Google Ads testing URL inclusions and exclusions should give you more control over which site pages influence ad generation.
Ecommerce marketing strategies to boost sales
We’ll show you 21 ecommerce marketing strategies that vary in difficulty and resource needs from foundational to advanced. These strategies will help you stand out, attract new customers, build customer loyalty, accurately track your performance, and more.
Google Ads adds new “Conv. value (incl. predicted)” metric
Google Ads has added a new “Conv. value (incl. predicted)” metric that blends actual and forecasted data, giving advertisers a forward-looking view of performance.
ChatGPT can now sum up your meetings - here's how to use it (and who can)
The feature can record meetings and voice notes, then convert them into text summaries, emails, computer code, and more.
Average LLM visitor worth 4.4x organic search visitors
With a wealth of knowledge from LLMs, visitors are better prepared to make a purchase decision.
Search terms: The foundation of every successful SEO strategy
Everyday billions of people type words into search engines looking for answers, products, and solutions. Meanwhile, digital marketers and businesses are busy trying to optimize their content around what they think people are searching for.
How to create personas for SEO: Aligning content with real search intent
When you market your business, who are you marketing to? Well, your audience, of course. But let’s dive a little deeper here. To be a truly effective marketer, you need to know: Who are the individuals that make up your audience? To find out, you need to create search engine optimization (SEO) personas.
How AI Detects Customer Hesitation (And Converts It Into Sales)
See how top brands reduce hesitation, improve ROAS, and build trust – all in the micro-moment critical seconds that count.
Ask An SEO: Balancing Content That Converts With Content That Builds Brand Authority
Building authority and driving conversions don’t have to be separate goals. Here’s how to meet your audience where it matters and still drive results.
Take a look at what’s inside Agentforce 3
Want to see what your AI agents are doing? Agentforce 3 delivers full visibility, real-time alerts and control to the ‘digital labor force.’
B2B SEO strategy: How to drive qualified organic leads
Learn how to build a high-impact B2B SEO strategy that attracts decision-makers, boosts organic visibility, and drives pipeline growth at every stage.
How To Use Paid Search & Social Ads For Promoting Events
Learn how to use paid search and social ads for events to boost attendance and engagement.
Ask A PPC: What’s The Value Of Regular PPC Audits & How To Do Them Well
When done right, PPC audits reveal missed opportunities, challenge stale strategies, and ensure your budget supports the campaigns that deserve it.