6 Ways to Use Video Editing Software to Grow Your Brand Online

Video is one of the most engaging ways for brands to connect with consumers. Last year, 86% of video marketers reported that using videos increased their web traffic and another 84% say videos help their brand generate new leads. Clearly, there’s something to be said about the success of video marketing.

10 ways to promote your blog in 2021

Content market is the process of creating content, publishing it, and promoting it to attract, engage, and retain an audience of customers. Content marketing can help with search engine optimization and pay-per-click ads. Sometimes, however, it can be challenging to know what topics to address. What follows are five content marketing ideas you can use for your business in August 2021.

RFP Automation: What It Is, How it Works, and Best Practices

Automated technologies have cropped up across every vertical, including proposal management. With RFP automation, there are options and opportunities to advance the RFP response process.

Because seeing is believing

Influencers, social media, content marketing and virtual reality offer great opportunities for hoteliers to engage with guests and to boost their confidence about safety and hygiene measures.

Increase Lead Conversions With a Marketing Automation Audit

When was the last time you conducted a marketing automation audit? If your contacts are not converting to qualified leads, your marketing automation may be out of sync with the needs of your potential buyers. Improve your lead conversions with a marketing automation audit that uncovers missteps and gaps in your marketing content and lead nurturing.

7 content marketing trends you can’t ignore in 2021

For digital marketers, the coming of a new year comes with a chance to improve and strengthen their marketing strategies. This could mean staying up to date with the trends that could shape the world of digital marketing for small businesses. With the chaos of 2020 now behind us, it’s time to look ahead to what we can expect in 2021. Let’s look at seven of the content marketing trends to adopt this year:

Every Content Marketer Should Use These 9 Tools

As the CEO of a content marketing agency, I’ve seen firsthand how the right tools can take a marketing strategy to the next level. To help you avoid tool fatigue and give you a starting point as you decide which tools to use to strengthen your marketing efforts, I've outlined nine of the most important types of content marketing tools out there, along with some advice on how to make sure you select the right ones for you.

17 ecommerce marketing tips to follow in 2021

Running an online store is a lucrative business idea, but it doesn’t come without its challenges. Finding ways to make your ecommerce site stand out can feel like a daunting task. The good news is that there are plenty of marketing tactics you can adopt in order to share your ecommerce brand with the right people, at the right time. If you’re ready to up your marketing efforts and drive online sales, keep reading. This article will walk you through 17 foolproof ecommerce marketing tactics to optimize your online store. Also check out our roundup of the best ecommerce platforms.

Email Remains a Vital Marketing Tool for Dealers

While social media and content marketing come in many flavors today, the facts still show email — especially with good segmentation — remains a powerful tool in a dealer’s marketing kit. The essence of a content marketing strategy is the belief that if we, as dealers, deliver consistent, ongoing, valuable information to customers (and prospects) they’ll ultimately reward us again with their business and loyalty.

Reasons Why Content Marketing is Above All in Business

While content marketing can strengthen consumer faith, increase SEO, and build your brand as an expert in the domain, poor content will not be adequate. The quality of content you issue is significant. The best content encourages constant brand information and voice over every stage. It stays authentic to your label at every consumer touchpoint.

Global Marketing Analytics Market Report 2021 Featuring market Leaders - Adobe, IBM., Microsoft., SAS Institute, Teradata, and Wipro

In this report, the market has been segmented based on deployment type, organization size, application, end-use industry and geography. The report provides an overview of the global market for marketing analytics and analyses market trends. Using 2020 as the base year, the report provides estimated market data for the forecast period 2021 through 2026.

Does Your Content Marketing Strategy Need To Be More Data-Driven?

A data-backed content marketing strategy will not only optimize the whole content writing and content marketing process, it will improve distribution efforts and boost content consumption metrics.Here are a few basic best practices that help set the pace for a better data driven content marketing strategy:

10 Inbound Marketing Ideas Your Brand Will Want to Use

Since inbound marketing relies heavily on organic search engine optimization (SEO), it’s much more cost-effective than traditional outbound marketing strategies like paid advertising.

10 Online Marketing Tips to Gather and Convert More Leads

All small business owners want to make more sales. Luckily, there are tons of online marketing channels to help you accomplish that goal. From email to social media ads, these tips from the online small business community can help you gather and convert more leads online.

Two of the Best Marketing Strategies for SMBs in 2021

In this piece, we've come up with two ways new businesses just starting out can utilize social media and email to create tangible results that'll benefit the long-term outlook of your organization.

Four Steps To Build A Successful Digital Marketing Campaign In The UAE

Generally, the UAE market is quite complex as there is a blend of different nationalities and cultures. In addition, it has its own unique environment, climate, and demographics. Also, the UAE is quite receptive to innovations, which allows for the use of a wide range of digital instruments, as trends expand very quickly. So, when launching an advertising campaign in the country, you should reckon with all this.

Skill Up: Carve Your Digital Marketing Career Path

When it comes to job-specific training, Marketer Career Path is just the beginning. Over the coming year, we'll expand our marketing resources and launch new learning opportunities for other disciplines.

LinkedIn Lists Top 10 In-Demand Marketing Skills

In the last half year,digital marketing and social media jobs posted on the platform are on the digital or media space.

Drive Your Online Presence Forward: Strategies and Tactics

It’s nearly impossible to think about running a business, even a small one, without a commanding online presence. But, how can you achieve that without paying a ton of money or spending every waking moment implementing a digital strategy? You can drive your online presence with the help of an agency that specializes in digital marketing.

Exclusive LinkedIn data shows marketers are in demand – especially in the digital realm

LinkedIn hiring trends paint a picture of a marketing industry in the midst of healing. They also indicate an acceleration toward digital-first marketing approaches and a sustained shift to remote and flexible work. Here’s the run-down.