HOW AI-POWERED PERSONALISATION IS REVOLUTIONISING B2B EMAIL CAMPAIGNS FOR HIGHER ROI
AI-driven personalisation is known for its higher accuracy and effectiveness compared with traditional personalisation and segmentation methods since it delivers the right content in real-time based on current user experiences.
Email Marketing Tactics That Work - Do this not that Jay Schwedelson Podcast
In this article, we’ll explore the latest email marketing best practices based on 6 billion emails sent annually.
Litmus Empowers Marketers to Make Every Send Count™ with 24/7 Link Monitoring
Litmus, a leader in email marketing, announces the launch of Link Monitoring in Litmus Email Guardian, the only solution that proactively monitors emails for unexpected changes and now, broken links. As email volume rises, this new feature detects potential issues before they negatively impact subscriber experiences. With 86% of customers abandoning a trusted brand after just two poor experiences, broken links are more than just an inconvenience. Link Monitoring is essential for marketers to create consistent, high-quality email interactions that build trust, boost loyalty, and drive revenue.
Digital Marketing Strategies
Greetings! Today, we're about to embark on a digital adventure, exploring the enchanting realm of Digital Marketing Strategies. Get ready to witness the magic unfold!
If you’re marketing on ‘Email Island,’ don’t get yourself voted off
Who can email marketers trust when email providers, email users and even their own sales team seem pitted against them?
The BIG Jobsite and Netcore Cloud Partner to Launch AI-powered Email Marketing Innovation
UK-based international job aggregation platform, The BIG Jobsite, has partnered with leading global MarTech and customer experience company, Netcore Cloud, to maximize the power of email with AI-powered interactive experiences. This partnership is expected to significantly increase reach and thereby improve click-through rates via the email channel.
Zib Digital prepares for digital marketing transformation with Google’s Search Generative Experience
Thanks to the ever-evolving algorithms of search engines, it becomes increasingly difficult to maintain the interest of a digital user. As search engine king Google announces the launch of their Search Generative Experience tool, Zib Digital, a leading Melbourne digital marketing agency, prepares to align with the inevitable industry transformations.
How Email & SMS Marketing Performed in 2023 & One Emerging Channel to Keep an Eye on
Email, SMS, and web push marketing sees record sends, engagement, and orders
How to create a Google Workspace user email
Aimed at professionals, startups, businesses, education sectors, and large organizations, Google Workspace offers productivity and collaboration tools to streamline workflow and manage daily tasks efficiently. After signing up for a relevant Google Workspace plan, you'll add and invite users and assign relevant roles.
Everlytic demystifies new email authentication protocols
Google and Yahoo’s new email authentication requirements will pave the way for new mailbox standards that require senders to step up their game.
Why is email marketing becoming more effective in 2023?
Ian Gibbs, insight director of the Data & Marketing Association (DMA UK) discusses the metrics that show email marketing has become more effective over recent years
10 Email Marketing Tips To Grow Your Business in 2024
Email marketing allows you to communicate with your customers in a personalized way. Yet, it can be challenging to engage with your audience and build relationships through emails. In this guide, we’ll walk you through everything you need to know to create winning email marketing campaigns for your business. You’ll learn what email marketing is, why it matters and explore strategies that generate exceptional results.
Navigating the Digital Marketing Renaissance: Strategies and Growth Amidst New Challenges
Explore the growth of SEO and PPC services in the digital marketing sector, the evolving trends towards quality-driven campaigns, and the challenges and opportunities shaping the industry.
GetResponse launches AI email writing assistant: latest addition to its AI-powered solution suite
GetResponse, a leading global all-in-one email marketing platform, has announced the newest addition to its AI-powered toolset – an AI email writing assistant. It's the ideal solution for people struggling with a lack of time, writer's block, or those simply looking to create engaging email copy faster.
Click2Mail unveils revolutionary CRM Hub
Click2Mail, the leading provider of cloud-based physical mail solutions, today unveiled its groundbreaking CRM Hub, empowering businesses to seamlessly integrate physical mail into their automated marketing workflows. This revolutionary integration eliminates manual processes and streamlines communication, delivering personalized, high-impact mail at scale.
Using The Gemini YouTube Extension To Improve Your Content Strategy
Unlock new possibilities for your YouTube strategy with Gemini's video analysis and summaries. Streamline your content planning today.
Business Newsletter & Email Marketing Strategy Guide Released By ScottHall.co
The new guide from digital marketing specialist, Scott Hall, takes readers through the process of starting up a successful business newsletter, using the latest email marketing techniques.
Navigating the future of marketing with data
Today's evolving marketing landscape needs data-driven strategies. Build robust first-party data and turn insights into strategic campaigns.