#Channel related marketing articles

Why digital marketing is important for lenders and loan officers

Maximizing growth and customer engagement in the mortgage industry through digital marketing

The Importance Of Data - Driven Digital Marketing Agencies

Digital Marketing

Data Drop: 4 Charts on AI-Driven Email Automation

How AI Is Transforming Email Campaigns

A Top Digital Marketing Agency in Canada For a Sustainable Growth in 2024

In today’s digital world, working with a top-notch digital marketing agency can significantly impact businesses looking to grow and succeed.

Email Segmentation Strategies to Use in 2024

With the proper implementation, email marketing segmentation will increase engagement. Your subscribers will receive more personalized messages based on segmentation criteria. For example, behavioral segmentation is a great way to go. It’s all about segments that are made based on your email subscribers’ actions.

How blogging builds trust and brand loyalty in the age of AI

Is business blogging truly dead? Learn why and how every business should integrate blogging into their digital marketing.

Is It Too Late To Start A Podcast?

As digital marketing continues to evolve, podcasts are a core part of the omnichannel toolkit.

16 digital marketing platforms to check out in 2024

With thousands of apps on the market, knowing which marketing platform best suits your brand’s unique needs can be challenging. This article will break everything down for you, from explaining what a digital marketing platform is and its benefits to offering top digital marketing platform recommendations.

Headwaters Restaurant Sees Record Reservations After Digital Silk's Strategic Marketing Campaign

Headwaters Restaurant in Vermont is fully booked seven days a week thanks to Digital Silk's strategic digital transformation, which included a new website, integrated booking system, and targeted PPC and social campaigns.

Advantage Sells Digital Marketing Agency Adlucent As Part Of Plan To Simplify Portfolio

Advantage Solutions today said it has sold digital marketing agency Adlucent to BarkleyOKRP, the latest step in the company’s efforts to simplify its portfolio and focus on its core businesses.

How to START building a modern digital marketing plan

Learn how to craft a robust digital marketing plan using the START framework to stay focused and adaptable.

Email Marketing Performance by Industry: 2024 Benchmarks by Selzy

Email remains the dominant outbound marketing channel with a 78% usage rate, and industry-specific benchmarks reveal key trends and performance insights.

[Key Companies] AI Email Marketing Tool Market , Optimail, rasa.io, Drift Email

The analysis of the AI Email Marketing Tool Market’s dynamics and market environment is the main goal of the market research report.

Content Marketing vs. Digital Marketing: Key Distinctions Revealed

Without any further ado, let’s go into the key distinctions between content marketing vs. digital marketing, their respective advantages and disadvantages, and how they work together to create a powerful marketing strategy.

Driving Hotel Digital Marketing Momentum

It's about connecting with our guests in meaningful ways and delivering experiences that exceed their expectations.

INTUIT MAILCHIMP LAUNCHES SMS MARKETING SOLUTION IN AUSTRALIA, REVAMPED CANVA INTEGRATION AT FROM: HERE, TO: THERE SYDNEY

Intuit Mailchimp Inc. has announced two new innovations, SMS functionality for Australian marketers and an expanded Canva integration, at Mailchimp’s inaugural flagship Australian event, From: Here, To: There, held in Sydney. The one-day event features a world-class lineup of panellists, talks, and Q&A sessions from the brightest minds in marketing, AI, and e-commerce—including a fireside chat from Seth Godin, entrepreneur & inventor of email marketing, Janine Allis, founder of Boost Juice Bars, and appearances from Hamish Blake, Nazeem Hussain, Holly Ransom, Lisa Jones, Stephen Scheeler, Bri Williams, and more.

The Mailchimp Guide to Brand Trust in the Age of Information Overload

Mailchimp's head of EMEA Jim Rudall talks through the email marketing platform’s findings from its research into connecting to UK consumers

Google Ads launches Cross-Media Reach Measurement for video campaigns

A new Google Ads tool – Cross-Media Reach Measurement – lets advertisers measure deduplicated, on-target reach and frequency across video campaigns.

Why Digital Marketing Teams Should Apply The Mixture Of Experts AI Approach

Effective digital marketing is the key to driving the revenue and growth your organization needs to grow, but common challenges frequently prevent teams from achieving optimal results. For starters, the digital landscape is constantly shifting beneath our feet. On top of that, no matter your vertical, it seems like there’s another business that’s been doing it better and longer than you have.

VIEW MEDIA GROUP & CENTURY 21 PARTNER TO “REVOLUTIONISE” DIGITAL MARKETING IN REAL ESTATE

Acquire is VMG’s bespoke performance marketing solution that is white labelled and fully integrated within a residential agent’s digital ecosystem to automate vendor campaigns, agent branding campaigns, property management and even recruitment campaigns.

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