Meta expands WhatsApp Status ad options
Meta fuses WhatsApp Status ads with click-to-message, giving brands a bigger stage to spark chats and boost engagement.
What Is Klaviyo? Core Features, Pricing, and Shopify Details
Klaviyo now provides four core platforms: Klaviyo Marketing, Klaviyo Analytics, Klaviyo Service, and Klaviyo Data. Learn how to connect them with Shopify.
What AI means for paid media, user behavior, and brand visibility
AI is collapsing funnels and changing how ads are discovered. Staying relevant means evolving how campaigns, content, and brand connect.
HubSpot Unveils Data Hub, Breeze Agents and ‘The Loop’ at INBOUND 2025
At INBOUND 2025, HubSpot rolled out 200+ updates including Data Hub, AI CPQ, Breeze Agents and “The Loop” playbook for marketers.
SEO in the age of AI: Becoming the trusted answer
Educate AI engines with clarity, credibility, and consistency, build algorithmic trust, and become the brand they consistently recommend.
Best Free Digital Marketing Tools to Grow Your Business Online
Which Best Free Digital Marketing Tools worth using in 2025? From tracking website performance and boosting SEO to designing visuals, sending emails, and managing social media, there are plenty of free options that can make a real difference, so you don’t need to rely on guesswork or expensive software anymore.
Think like a product manager, grow like a CMO
In an AI-assisted GTM world, the best B2B marketers don’t just run campaigns. They build systems that solve buyer problems and scale growth.
The Behavioral Data You Need To Improve Your Users’ Search Journey
Behavioral data helps us understand what drives users to a search, where they carry it out, and what points of friction might be blocking conversion.
Why B2B marketers should own 90% of the pipeline (don’t kill the messenger)
Let’s play a quick game of 2 Truths and a Lie:
Top ways to use Zapier MCP server and LLMs to boost marketing performance
Zapier’s MCP server connects LLMs to thousands of apps, making marketing automation smarter and more efficient.
Best email hosting services: These are the best affordable and scalable email hosting services around
The best email hosting providers offer their customers enough storage, strong security, easy accessibility, and value for money. These are the best providers around, tried and tested by ZDNET.
Global expansion and hyperlocal focus redefine the next chapter of retail media networks
As retail media networks mature, success hinges on mastering both global scale and neighborhood-level precision.
Is Digital Marketing a Good Career Choice in 2025? A Practical Guide for Beginners
If you scroll more than you sleep, you already understand why digital marketing.
Why it’s time to treat AI referrals as their own channel in GA4
AI search visits are hiding in your GA4 reports. A dedicated AI channel can reveal its impact on discovery, engagement and conversions — and help optimize for it.
Why impression-based advertising will redefine search and CTV
Microsoft Ads is moving beyond clicks with impressions-based remarketing. Here’s what this shift means for channels, budgets and strategy.
Google grows stake in retail media advertising with Criteo partnership
An integration with Google Search Ads 360 aimed at driving more advertiser demand is just the “first phase” of a larger collaboration.
How to keep emails from getting lost in the holiday inbox surge
How to keep emails from getting lost in the holiday inbox surge
The future of email marketing: what’s working in 2025
In 2025, email marketing is still just as prevalent as in previous years - and the good news is that it’s still just as effective as it’s always been. Email marketing plays a critical role in the success of your business, but it can be hard to know where to start or what’s going to work for your audience.
July 2025 Digital Marketing Trends: AI, SEO Shifts, and Privacy Focus
July 2025 saw rapid digital marketing shifts, with AI boosting high-traffic content visibility, Apple's screenshot indexing enhancing visual SEO, and Cloudflare's AI crawler blocks emphasizing privacy. Stricter ad policies and multi-platform trends demand adaptability. Marketers must prioritize ethical AI integration and quality content to stay competitive.