Alexa’s Latest Email Feature Empowers Marketers

Email users can now access and manage their inboxes with a simple voice command.

Five Ways To Improve Your Email Marketing Content

If you are not sure how to create valuable content for your users via email, keep reading.

3 Email Marketing Strategies for Recruitment Success

Recruitment email marketing can help find qualified leads for your hiring campaign.

The Impact of New Emojis in Email Subject Lines

This time, we wanted to conduct a survey to identify which one of the new emojis worked best to generate engagement. So we tested them by adding seven of these new emojis to our subject lines. The results were, as always, interesting and quite insightful. In some cases, even a bit surprising.

Milkshake marketing: Applying the ‘Jobs to be Done’ theory to your email marketing campaign

Email marketing is a great way for businesses to learn about problems their customers are solving.

Four Tips to Follow with Your Next Email Marketing Campaign

One of the key points of living in the Age of Information is the digitalization of most information. Today, people prefer to look online for merchandise instead of walking around malls or brick-and-mortar retail locations. Naturally, the next step is to bring the product to the customer directly. This is why email marketing campaigns are currently so important in almost any business vertical. Here are the best 4 tips to follow with your next email marketing campaign.