4 Ways to Improve Your Mass Email Marketing Strategy

E-Mail Marketing plays an essential role in customer retention and overall business success. And although spreading emails might seem like a relatively simple undertaking, believe it or not, there is much more afoot for getting the necessary results.

Why does your business need a Performance Marketing Agency?

In order to sustain the long-term growth of any business, it has now become more important than ever to find better ways to reach the right audience. In this context, a new and rising vertical known as performance marketing is gaining greater traction in generating marketing revenue. Brands investing in performance marketing reap better benefits and returns as a result of this new approach to paid marketing services.

RiRi Okoye: 10 Reasons Why Marketing Plans Fail and How to Fix Them

Have you analysed your marketing strategy for the year? Many businesses struggle with marketing and getting their products or services to the right audience without figuring exactly where the problem comes from. Let’s highlight some marketing failures and how they can be avoided:

Mobile Optimization

Mobile optimization is the process of making a website user-friendly when accessed by mobile devices. This creates a user experience tailored to a specific device type. Mobile optimization alters website content for ease of use and accessibility and improves rankings on search engine results pages (SERP).

HubSpot : 17 Email Marketing Best Practices That Actually Drive Results

While email marketing may not get the attention some newer marketing channels get, it's still a terrific way for you to generate leads and convert more prospects for your business. With that in mind, I want to share some email marketing best practices you can use to generate more leads for your business.

How Newsletter Sponsorships Can Maximize Your Marketing

As more and more business growth is concentrated online, one must develop reliable "outside the box" marketing strategies to excel and promote their business.

Everything you need to know about email marketing

Email marketing is simply a systematic way of sending marketing or commercial messages to people using the electronic mails. They target the audience to promote special business offers, new products, schedule meetings (webinars), educate the public on certain issues of social concerns etc. It is one of the new technological adaptations by most thriving businesses that turns one time patronizers into regular customers and craving business fans.

Email Design Tips to Boost Your Open Rates

7 Elements of a Great Email Design

Content Marketing Idea: Create a Year-End Email and Social Media Post

Year-in-review emails are great for generating leads and conversions, engaging your audience, and retaining clients and are often overlooked.

How to Develop an Email Marketing Strategy That Drives Sales (+ Examples)

E-mail Marketing. Everyone’s doing it. You receive them every day. You may even have an inbox exclusively designated for that purpose. And as a business owner, you may be wondering what’s the best way to launch your own campaign. Or maybe you already have one, but your open and click through rates are lacking. How can you move forward? Thankfully, you don’t have to reinvent the wheel. You can follow a tried and true blueprint…. And try a gazillion different iterations until you get that golden ticket. How so? Keep reading.

Make Your Newsletter Work for You in 2022

our senior care community’s newsletter is a highly valuable marketing tool. It’s also a line of communication with residents, their families, staff, and more. But are you maximizing your newsletter’s effectiveness and truly putting this tool to work for you? Evaluating and strategically changing your newsletter in 2022 can ensure you’re getting the most out of the time and effort that you put into every edition.

Four Predictions For Marketing Software In 2022

Leading Phonexa through the pandemic has taught me that the tech world will never be the same, but that's a good thing. I learned that we would continue to experience accelerated growth in digitization and automation in marketing, and this trend will only continue to expand across the board. With the urgency to be proactive in the future of technology, here are a few things you should look out for ahead of 2022.

11 Newsletter Examples to Inspire Your Own

A weekly newsletter is still a highly useful email marketing strategy, as well as a cost-effective way to reach and engage target audiences, and more small businesses are employing these efforts every day.

Email Marketing: A Complete Guide to Increasing Lead Generation and Conversion Rates

When it comes to marketing, there are a myriad ways to reach your audience. Traditional forms of TV and radio commercials, billboards, and direct mail are still effective. However, in an age where everyone is online, it’s also crucial to pay attention to the digital landscape — especially when it provides you with an opportunity to advertise in ways that are (a) non-disruptive, and (b) can actually provide value to the reader, far beyond a purchase they can make from you. Such is the case with email marketing. And while everyone knows how to send an email, doing so effectively as a marketer requires a lot of strategizing and testing.

Why and How to Use Mailchimp in WordPress

Sending bulk messages to your subscribers to promote your business in the hope that they'll reciprocate is often far from enough. A successful email marketing campaign requires an analytical and creative approach coupled with excellent software tools to effectively manage mailing strategy, design, deliverability, automation, and other aspects. There are lots of email marketing services out there that can help you grow your business and reach your audience in a productive way. In this article, we'll look at Mailchimp, one of the most popular and cost-effective email-related services, with over 10 million clients, including TED and Vimeo. We’ll discuss why it adds value to your WordPress website and how to use it on WP.

How Can Contextual Property Management Marketing Help To Convert More Leads?

Contextual property management marketing is an approach to managing content, agreements, resident documents, and the appropriate context. It streamlines managing all the content and documents in one location. Marketing automation like Best Property Management Software instantly allows records, upgrades content, and ultimately gets a firm grip on document version control.

Best Holiday Email Examples/Templates

Best Vacation E-mail Examples/Templates

Five digital marketing strategies that improve conversions

Conversion means different things for different businesses.It may mean getting audiences to provide contact info for lead generation, converting prospects to paying customers, or subscribing to your newsletters. Yet driving conversions is no mean feat. Today’s audiences are savvy people who don’t just settle anything unless it’s beneficial to their business. How do you prove value and drive conversions? We’ll look at several digital marketing strategies that may help nudge your audience to perform the desired actions.

8 Engaging Lead Magnets to Grow Your Email List

Due to the digitalization of the marketplace, many companies have embraced online touchpoints and communication channels when it comes to lead engagement. In the middle of this shift toward online-based marketing, email has established itself as one of the main customer interaction and engagement tools for digital companies.