Michael Crook Discusses Elevating Your Digital Marketing Game: Expert Tips for Campaign Planning
Businesses must upgrade their digital marketing skills to keep up with the digital world. There are many opportunities and challenges online, so staying ahead of the competition is essential. To do this, follow Michael Crook‘s tips for campaign planning.Digital marketing is changing, and traditional advertising methods no longer apply. Businesses need to use the power of technology and data to engage with their target audience on various online platforms
What Is Acquisition Email Marketing in 2023?
Email, after all, remains a trusted channel for consumers. And, especially now with brand spend budgets stretched thin, acquisition email marketing deserves a second chance.
Why digital marketers should not fear generative AI
Generative AI is a valuable tool for digital marketers looking to simplify tasks. The technology is a creative reservoir for good, bad — and sometimes outright goofy — ideas. But that’s a good thing when trying to stand out from the competition, retailers say.
Kath Pay: Spotlight on the expert
Kath Pay has spent her entire career in email marketing, as a solutions provider, a consultant, a writer and speaker. She loves it.
Online business growth with the pillars of digital marketing
Digital marketing has become a staple for businesses in the online realm, yet many are only scratching the surface of its potential. The vast landscape of digital marketing offers a multitude of strategies, often referred to as its foundational pillars, which hold immense promise for business growth. Regrettably, a considerable number of businesses struggle to grasp and effectively implement these pillars, preventing them from reaping the abundant rewards that come with their successful application.
5 Ways ActiveCampaign Can Help Improve Your E-Commerce Business
The editors at Solutions Review compiled an overview of the ActiveCampaign features e-commerce companies should know about. Solutions Review participates in affiliate programs. We may make a small commission from products purchased through this resource.
Amid Budget Cuts, E-mail Prevails As Preferred Brand Communications According To New Study
With over two-thirds of marketing budgets reduced in the second half of 2023, marketers under pressure to build trust and prove ROI look to email marketing as a primary marketing channel
AMP for Email: The Ultimate Guide for Marketers
AMP for email enables dynamic and interactive emails, with forms, shopping carts, and live feeds embedded within the email, which make for highly engaging email marketing campaigns.
HMC CDO’s 10 Practices to Address Digital Marketing Challenges
HSMAI hosted a Chief Digital Officers from hotel management companies during a recent Executive Roundtable. Drawing insights from these industry leaders, this article highlights ten best practices that can help organizations effectively navigate these challenges.
StoneShot Announces G2 Leader Wins in Email Marketing and Event Marketing.
StoneShot, a leading provider of digital marketing technology and services, is thrilled to announce its recent recognition as a G2 Leader in the Enterprise EMEA Email Marketing, Europe Event Marketing and EMEA Event Marketing categories. This prestigious accolade underscores StoneShot's commitment to excellence and innovation in the marketing technology landscape.
Constant Contact E-mail Marketing Review And Pricing
Constant Contact is the best email marketing software for small businesses because it includes all of the essentials for an effective small business email campaign at an affordable price.
ZINFI Releases Complimentary Best Practices Guide on Digital Marketing Strategy for SaaS Leaders
ZINFI Technologies, Inc., a company leading the definition and creation of Unified Partner Management (UPM) solutions, today announced the release of its latest complimentary guidebook, Digital Marketing Strategy for SaaS Leaders, which provides a comprehensive, step-by-step approach to achieving effective lead generation while keeping expenses under $1,000 per month. This best practices guidebook empowers leaders of software-as-a-service (SaaS) companies with essential practical strategies to compete with industry giants and build a strong online presence.
Small businesses have no choice but to embrace digital marketing
While my empathy goes out to all small business owners facing these challenging times, I am confident that the potential for thriving small businesses in Canada is attainable for those who are ready to embrace these crucial digital marketing trends..
MarTech Breakthrough Awards Names Marigold “Best Overall Email Marketing Company” for Fourth Consecutive Year
Prestigious Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Across the Globe
Create The Movement and Rocket 31 Merge to Form a Digital Marketing Powerhouse
Both agencies have established themselves as leaders in the industry, specializing in a wide range of digital marketing services including compelling advertisements, social media advertising campaigns, SEO-driven content creation, and expert social media management. This merger will offer growth-focused brands unparalleled access to powerful marketing campaigns that drive new customer acquisition.
Top Most In-demand and Transferable Digital Marketing Skills
Successful digital marketers are savvy enough to keep their skills fresh and relevant. In an industry that constantly changes, it’s important for you to keep your digital know-how current and relevant so you can excel in your role and be attractive to potential employers.
MacroHype Takes the Lead as New York's Premier Digital Marketing Agency, Earns Top Ranking by Clutch
MacroHype, a distinguished digital marketing agency, proudly announces its prestigious recognition as the foremost agency in New York, as determined by Clutch, a renowned B2B ratings and reviews platform.
New HungerRush Survey Findings Reveal a Sizeable Increase in Repeat Orders and Brand Loyalty for Restaurants That Embrace Marketing
63% of consumers save email marketing messages from restaurants, and 55% who receive these messages plan to dine at those restaurants within a month
Klaviyo’s IPO seeks to capitalize on email marketing’s enduring importance
The news: Marketing automation firm Klaviyo raised its IPO price range to between $27 and $29 from $25 to $27, targeting a valuation of nearly $9 billion as it hits the market Wednesday. This move follows a period of limited but significant tech IPOs, including semiconductor designer Arm and Instacart, which began trading today.