Make the most out of your Email Marketing by Using Email Validation

Choosing the right tools to help you in reaching your objectives is critical if you want to grow your business. In terms of marketing, email is undoubtedly the most effective method due to its high conversion rates and low cost. It is the most cost-effective, reliable, and secure method of marketing available to businesses of all kinds today. While utilizing email, you must, however, take certain precautions to ensure your safety, such as keeping your contact list as clean as possible. An email validation system may be of use to you in this endeavor.

Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. We’ll look at where email fits in the customer journey and walk you through how to create a strategy that fits your customer lifecycle. We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns.

MarTech Interview with Gavin Laugenie, Global Head of Content at dotdigital

Gavin Laugenie, Global Head of Content at dotdigital shares more on what it takes to boost value in your marketing outlook keeping more than just preferences and trust in mind:

Digital Marketing for Healthcare Industry You Should Know About

If you're a healthcare marketer or work in an environment where you provide support services for health care marketers - this article will be helpful to you.

5 must-know digital marketing tips for small businesses

If we have learned anything about the ongoing COVID-19 pandemic, it’s that a surprising range of things can happen virtually: gym classes, meetings, networking events. Business, it turns out, is particularly well suited for digital. Social distancing measures between February and May 2020 resulted in twice as many e-commerce sales in Canada compared to the previous year. South of the border, Americans are seeing similar trends: According to IBM’s August 2020 U.S. Retail Index, the pandemic accelerated e-commerce adoption by five years, while an October 2020 McKinsey report found that digitization of supply-chain and customer interactions and internal operations has been accelerated by at least three years.

8 Key Digital Marketing Metrics

Marketing campaign metrics, also known as KPIs (Key Performance Indicators), are vital for monitoring and planning marketing initiatives and seeing how we might optimize them for best results. They form a sound base of knowledge by which marketers B2B business owners can formulate and implement all their business decisions.

How to Send an Email Blast

If you want to make the most of email blast marketing, you’re in the right place! Mail blasting is a proven way to get your message to potential customers quickly. Once you know how to do email blast, you’ll find mail blasting an easy and effective email marketing approach.

Most Reliable SMTP Service Providers in India in 2021

The acronym SMTP stands for Simple Mail Transfer Protocol, the procedure behind the email flow on the internet. The main purpose of using these servers instead of Common Email Providers is Scaling which is only possible with Dedicated SMTP servers. When a user sends an email, the SMTP server processes the email, decides which server to send the message to, and relays the message to that server. The recipient’s inbox service provider, such as Gmail or AOL, then downloads the message and places it in the recipient’s inbox.

How To Sanitize And Scrub Your Email Marketing List, Improve Engagement Rates

Email list hygiene is an important part of targeting your marketing, so it’s important to clean up your email list at least a couple of times a year.Email scrubbing is a process that works to keep your email mailing list healthy by removing inactive contacts. Marketers use it to raise their email deliverability and sender reputation, decrease the bounce rate of campaigns, and improve customer engagement rates.

9 Marketing Metrics You Need to Track to Drive Inbound Results

Marketing metrics are the way to measure the progress in your marketing efforts.

Email Marketing for Realtors: Benefits and Strategies

Successful real estate agents employ a suite of marketing strategies that not only sell but also nurture and grow their customer base. Email marketing is one of these strategies. When done right, email marketing boosts sales, brand awareness, social media footprint, brand advocacy, website visits and leads, and much more. Here is an in-depth overview of the main benefits derived from email marketing for realtors.

CityWest Engagement Rates for Email Marketing Soar 262% Above Industry Benchmarks With Combination of Calix Marketing Cloud and Mailchimp

CityWest is using the combination to create highly targeted, relevant, and engaging email campaigns that boost open rates to 54 percent, 262 percent higher than the industry average of 21 percent.

CityWest Engagement Rates for Email Marketing Soar 262% Above Industry Benchmarks With Combination of Calix Marketing Cloud and Mailchimp

Canadian broadband service provider simplifies the planning, creation, and execution of omnichannel campaigns with the integrated Calix Marketing Cloud and Mailchimp solution, exciting subscribers with targeted emails that yield amazing open rates and greater marketing ROI

Hard vs. Soft Email Bounces: What They Are and How to Avoid Them

This article is for business owners who want to improve email communications and their marketing strategy's effectiveness. When you get started with email marketing, you'll realize there's an entirely new language to learn. Email marketing comes with its own terminology, and each phrase means something different for your business. One of the most common terms you'll hear about email marketing is "bounced email." Let's look more closely at what a bounced email is, why hard and soft bounces happen, and how to avoid this common email marketing mistake.

7 Email Marketing Metrics You Should Track

Every business owner should examine these seven email marketing metrics to learn how campaigns are performing, understand subscribers and personalize content more effectively.

BEST EMAIL MARKETING SERVICES

Through email marketing services, you can integrate marketing automation to send new and personalized emails to existing and potential customers and target audience to effectively sell products/services.