New Targeted Email Program Gaining Traction for Central PA Businesses
Email marketing is a powerful market¬ing channel, a form of direct marketing as well as digital marketing, that uses email to promote your business’s products or services. It can help make your custom¬ers aware of your latest items or offers by integrating it into your marketing ef-forts. There’s no denying the impact a well-crafted message can have on your customers—not to mention CRM and lead nurturing. Email marketing helps you connect with your audience to promote your brand and increase sales.
MSDW Podcast: Improving Your Data-Driven Email Marketing with Dynamics 365
Following a recent webcast on data-driven email marketing, we speak with Monica Hoyer, marketing director at emfluence, to get her views on different ways to use business data in digital marketing. For Dynamics ERP and CRM users, it should come as no surprise that their systems offer a bounty of valuable data that marketers can incorporate into their planning and analysis if they have access to it. Data from sales interactions, customer service, orders, and other touch points can all factor into crafting more effective email marketing campaigns. We discuss different types of B2B and B2C scenarios where Monica has seen Dynamics and emfluence customers find new levels of marketing results by putting data to work.
How Technology Changed the Way of Marketing
here are the top ways in which developing technology has changed the way of marketing.
Best Email Checker and Validation Tools
Do you know there is a way to improve your email deliverability, low open and click-through rate, and even ROI? Professional email marketers across all niches are perfectly aware of the impact that a healthy subscription list and good sender reputation can do. According to studies, these two decide whether your subscribers open the email and follow the lead or not. There are many ways to improve them, and an email checker is one of the most valuable solutions.
9 of the Best Content Marketing Solutions to Consider
Content marketing is the backbone of almost every marketing strategy. Whether social media posts, email newsletters, blog posts, downloadable white papers, or YouTube videos, content marketing is essential in developing a brand, reaching audiences, and generating leads. Content marketing is as versatile a tool as they come, which makes it a mandatory skill for marketers of all experience levels to practice. After all, you can’t have marketing without content. However, finding the best content marketing solution is easier said than done. With that in mind, the editors at Solutions Review have compiled the following to spotlight some of the top-ranked solutions in the market. Our editors selected these based on each provider’s Authority Score, a meta-analysis of user sentiment through the web’s most trusted business software review sites, and our proprietary five-point inclusion criteria. The list is organized alphabetically.
