How to Keep Closing B2B Deals During the Pandemic

emails acknowledging the pandemic saw a 41% increase in March, according to Worldata.

10 Examples Of B2B Customer Experience Transformation For COVID

These 10 B2B companies have pivoted their businesses to continue to offer great customer experiences, even in uncertain times.


Email marketing is becoming more and more viable as marketers incorporate it into campaigns. But, while email is not slipping in popularity, most businesses have just scratched the surface of what they can accomplish with it.

Trigger-based marketing = event-driven programming with “no code” martech in every stack

For a deeper look in the data, here’s the click-through rates for different kinds of triggered emails versus batch sends in Blueshift’s benchmark report:

The Future of Marketing Automation: Main Email Trends 2020

If you’re not involved in email marketing professionally, it may seem that this industry has stopped its progress long ago.

Five Costly Content Marketing Mistakes For B2B E-Commerce Merchants

The solution to this problem is obvious: content marketing.

Five Costly Content Marketing Mistakes For B2B E-Commerce Merchants

The solution to this problem is obvious: content marketing.

A Primer on Email-Marketing Automation

Email marketing has been around for decades, but it’s far from dead. Not only is it still going strong, but it is more effective than ever.

Email Marketing Software Market to Reach USD 2,275.5 Million by 2027

Rising Attractiveness towards Promotional Emails to Aid Expansion, states Fortune Business Insights

How to Grow Your Business With the Help of Marketing Automation

A case can be made these days for just about any business to implement marketing automation.

Email Marketing Software Market Size, Analysis By Segmentation And Geography Overview , Fortune Business Insights

Chief Marketer surveyed 147 marketers in February and early March, and 494 in late April and early May.

Career Scope Of Learning Email Marketing From Home With Internshala

Email marketing always tops companies’ preference list when it comes to promoting their products and services to their target customer base.

Optimizing Email Marketing for Gmail’s New Promotions Tab

In this post, we’ll review everything you need to know about how to optimize email performance to increase your placement on Gmail’s new Promotions tab.

AI marketing technology tools pricing guide 2020

It is increasingly becoming a necessity for forward-thinking marketers. Here, we break down some of the top vendors on the market.

Can personalized e-mails,content enhance efficiency in marketing world?

Marketing automation is a critical component to saving the company's time and money.If the organization want to get the most out of automating the marketing campaigns,they must stay on top of marketing automation trends.

Why DTC Is The Next Step For CPG Brands

CPG brands have reached a critical decision point. They must expand their traditional B2B2C business model and invest in DTC models to remain relevant and competitive in a changing landscape.

What’s Your Plan for Measuring Marketing Outcomes?

Once it defines the objectives of its business or marketing campaign, an ecommerce company should decide how to measure outcomes.


let us look at some proven marketing strategies that can help you grow your online store on a budget.

How to Tackle Content Marketing as a Startup Ecommerce Business

The good news is, there are tried and tested ways to help kick start your efforts.

Google Launches Smart Campaigns Features To Aid SMBs

Google now will allow companies to run Smart campaigns advertising directly from the app, making the process to create advertisements faster and easier.