4 tips for successful email campaigns

With consistently high return on investment (ROI) email simply can’t be ignored.

LPL Financial : Seven Social Media Tools That Promote Efficiency

With their staggering number of active users – 2.8 billion on facebook and 192 million daily on twitter – social media when used effectively can be a powerful business tool.Moreover,with american adults expected to spend more than four hours daily on their mobile devices this year – nearly 20% of their waking hours meeting them in this digital sphere on their favorite social media platform is an important part of any marketing strategy.


Email marketing is a necessary component of any digital marketing strategy. Email marketing paired with email marketing can prevent consumers interested, monitor their customer path, and improve revenue by using existing email accounts to cultivate and engage potential clients. The success of email newsletters, which enable businesses and brands to reach customers exclusively in their inboxes, ensures a level of exposure and interaction that few platforms or social media assets can match. For any size of company, having a tool that can handle email marketing is important.

4 Marketing Mistakes To Avoid Through 2021

While on the one hand, every business leader including marketing, sales, operations and other heads have to find newer ways to optimize their processes and use of technology while keeping business goals in mind, in the process of doing so it is just as important to ensure that some of the biggest marketing fails and marketing mistakes are best avoided.

6 Email Marketing Tips for Winning Travel Industry Campaigns

The travel industry is fiercely competitive. Learn how to craft email marketing campaigns that get noticed and win conversions for your travel business.

Investing in Content Marketing Drives Success

If you hope to accomplish your business goals online, you must have a sound content marketing strategy because publishing valuable content on a consistent basis is vital for brand awareness, lead generation, and sales conversions. Each of the last updates to the Google search algorithm increases the importance and impact of content marketing on search. Not only is it nearly impossible for visitors to find you without a sound content marketing strategy, posting on social media drives engagement and also factors into the Google search algorithm. Thus, investing in content marketing is investing in your future.

6 Email Marketing Apps to Help Your Business Grow

To reap those benefits, though, you don’t just need the right marketing content. You need the right tools that will help you save time and money and scale your email marketing.

How To Use Automation To Supercharge Your Marketing And Streamline Your Processes

Utilizing automation tools can significantly improve business functioning and growth. Automation is known to cut through the tedious and lethargic process and increase efficiency whilst eliminating any risk of manual error. The aforementioned automation tools can be great options for your bite-sized approach to supercharge your marketing and streamline processes with efficiency.

51 Machine Learning Statistics to Get You Thinking

Machine learning is a fundamental part of artificial intelligence, it quite literally will teach itself and your business processes to get smarter. Adopting to and investing in machine learning is bound to reap valuable insights for your business and for the next online parcel you are waiting on. ML is changing a lot about our lives. The least we can do is give it more collective thought.

5 Easy Automated Solutions to Boost Ecommerce Operations

Automation is going to be the future, in many respects, and in many areas of life and business. What used to be thought of as a science fiction interpretation of artificial intelligence turned out to provide useful, everyday ways we can make our lives at work easier. Below are five easy automated solutions for your ecommerce enterprise.

Enhanced Automated Marketing Tools Give Travel Advisors with Dream Vacations New Ways to Increase Customer Engagement

Home-based travel agency franchise launches new social media and email marketing platforms


The truth is that there are many reasons why you should invest in digital marketing if you haven’t already, and even if you have, now’s the time to increase your efforts to achieve new heights of success. From improving your SEO to generating more qualified leads with email marketing, all the way to content creation and placing the right ads at the right time and place, there are many parts of digital marketing that can help you thrive in 2021. Here’s how you can do all of that and more.

7 Best Free Email Marketing Services Compared

Email marketing is one of the most cost-effective ways of digital marketing. This marketing trend has been around for a long time and is there to stay. Although, there have been developments in this area with the introduction of new technologies. Let’s look at the following free email marketing services review, written by our guest post topic author Alex Lysak from Scanteam.

How to Acquire Your Dream Customers With Emails Only?

What if we tell you that it is possible to popularize your product and attract your dream customers using emails only? Let’s see how to utilize email marketing for business to get the best results.

Customer Data Platform: What It Is and Why Marketers Need One

If only there were a single unified customer database that captured data from various sources and channels and provided actionable insights on a customer at different touch points within a customer journey. There are platforms like this. They’re called customer data platforms.

How Marketers Can Drive Revenue and Business Growth With Technology and Automation

A company's overall goal is growth. Thankfully, the advent of automation technologies has made businesses more efficient—and measurable growth highly obtainable.

How to Manage Customer Relationships with CRM

This blog explores Customer Relationship Management — explaining how it works and its benefits of using CRM.

7 Lead-Nurturing Strategies

A good lead-nurturing strategy can drive many positive results for your business.

A good lead-nurturing strategy can drive many positive results for your business. A good lead-nurturing strategy can drive many positive results for your business. A Good Lead - Nurturing Strategy Can Drive Many Positive Results For Your Business.

25 Best Webinar Software Platforms

If you’re looking for webinar software, you’ll find a large range of products to choose from. Below we’ve collected 25 of the best webinar tools to let you decide which webinar platform is right for you.

How Marketing Automation Can Increase Ecommerce Jewelry Sales & In-Store Leads

There’s a lot that goes into a marketing funnel. It’s so much more than just having a website for your online jewelry store. You have to have organic SEO in place, dynamic ads across your chosen display network, Google search campaigns along with Facebook and Instagram shopping (not to mention targeting Facebook and Instagram Lookalike audiences to make sure no prospects slip through the cracks). And that’s not even scratching the surface, because you’ll also have to consider things like email automation, Google Shopping and so much more.