The Benefits of Setting up an Email Marketing Program

Email marketing is one channel that not every advertiser chooses to include in their affiliate marketing strategies. But here is why you should.

An Email Marketing To-Do List For 2020

No marketing tool has quite had the staying power of email marketing. Here are the top tips for updating your email marketing strategy for 2020.

Come to the Dark Side (or Mode) of Email Marketing

Apple’s Dark Mode and the Android Dark theme equivalent have seen rapid adoption on both desktop and mobile platforms. So how can email marketers avoid annoying users who are enjoying their dark viewing mode?

4 Digital Marketing Tips to Take Your Business to the Next Level

We've officially entered a new decade, and if you haven't begun thinking about new marketing strategies for your business, now is the time.

4 Questions to Boost Your Social Media Marketing

Consumers today react to products, services and ad campaigns in real-time through social media, creating new demands on organizations. To develop your strategy, ask yourself these questions.

Email Reactivation - Strategies to Win Back Dormant Customers

Acquiring new customers will always be a goal but focusing on retention is key