#App related marketing articles

PubNub Evolves Its Platform with AI-Native Development, Real-Time Moderation, and Decision Intelligence

PubNub, the leader in real-time interactive apps, unveiled the next evolution of its platform. It introduces AI-native development, real-time decision intelligence, and in-network content moderation to help developers build and scale faster while simplifying access to PubNub.

Microsoft Advertising launches reporting overhaul & Performance Max updates

Microsoft Advertising's latest updates bring smarter reporting, more flexible campaign controls, and streamlined cross-platform tools.

SAP Sapphire 2025 signals a bold shift in AI-powered business applications

At this year’s SAP Sapphire conference, the company set the stage for a new era in enterprise intelligence. SAP showcased a significant expansion in the capabilities for SAP Business Data Cloud, with intelligent applications that are prebuilt and composable to meet the needs of every business leader.

WWDC 2025: Everything Apple announced including iOS 26, Liquid Glass design and more

Apple revealed a bunch of changes coming to iOS, iPadOS and macOS later this year; here's what you need to know.

Salesforce’s New Marketing Platform Tests The Limits Of Agentic AI

Marketing Cloud Next, a new marketing platform launched by Salesforce on Wednesday, is fully agentic, from lead generation to campaign creation.

The Power of Progressive Web Apps for Digital Marketing

Web Apps

How to get started with AI optimization (and explain it to your leadership)

AI-powered search means it’s time to fundamentally rethink your brand visibility. We’ll show you how.

Getsitecontrol Expands Into Complete Email Marketing Platform for Ecommerce Brands

Getsitecontrol, the platform trusted by thousands of ecommerce brands for lead generation, has expanded into an email marketing solution, with a dedicated app for Shopify.

12 actionable tips for the Google AI Mode era

Get your brand ready for AI-first search. Create standout content, optimize for agents, and lead in the era of search everywhere.

Databricks open-sources declarative ETL framework powering 90% faster pipeline builds

Today, at its annual Data + AI Summit, Databricks announced that it is open-sourcing its core declarative ETL framework as Apache Spark Declarative Pipelines, making it available to the entire Apache Spark community in an upcoming release.

Spotify is adding the ability to remotely download playlists to secondary devices

It works with smartwatches, tablets and other phones.

How AI is reshaping SEO: Challenges, opportunities, and brand strategies for 2025

Search isn’t a platform. It’s a behavior – and it’s fracturing across AI, social, and SERPs. Is your strategy ready?

CADDi Strengthens Strategic Partnership With Google Cloud, Enters Google Cloud Marketplace

CADDi, the AI-powered data platform transforming manufacturing by democratizing supply chain and design data, today announced its availability on the Google Cloud Marketplace. This significant milestone deepens CADDi’s existing strategic partnership with Google Cloud, further integrating powerful cloud adoption and AI technologies for manufacturers worldwide.

Apple’s new iPadOS 26 shows Google what Android tablets need

Since the launch of the first iPad, Android tablets have struggled to compete. A lack of optimized apps means that Android tablets still don’t offer as seamless a transition to larger displays, which also impacts the best folding phones, where many apps don’t take advantage of the larger displays.

Microsoft-backed Mistral launches European AI cloud to compete with AWS and Azure

Mistral AI, the French artificial intelligence startup, announced Wednesday a sweeping expansion into AI infrastructure that positions the company as Europe’s answer to American cloud computing giants, while simultaneously unveiling new reasoning models that rival OpenAI’s most advanced systems.

The future of SEO is now: Growth & visibility

Search has been evolving for some time now—and continues to do so.

Meta’s new world model lets robots manipulate objects in environments they’ve never encountered before

While large language models (LLMs) have mastered text (and other modalities to some extent), they lack the physical “common sense” to operate in dynamic, real-world environments. This has limited the deployment of AI in areas like manufacturing and logistics, where understanding cause and effect is critical.

Microsoft's Copilot Vision AI helper is now available on Windows in the US

A new Highlights feature allows the assistant to show you how to use apps.

Outset raises $17M to replace human interviewers with AI agents for enterprise research

Outset, a San Francisco startup that uses artificial intelligence to conduct market research interviews, has raised $17 million in Series A funding to accelerate adoption of its AI-moderated research platform among Fortune 500 enterprises. The round, led by venture capital firm 8VC with participation from Future Back Ventures by Bain & Company and existing investors, brings the company’s total funding to $21 million.

Android 16 is out, complete with live notification updates and new camera features

There's also an easier way to activate advanced security protocols.

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