#Analysis related marketing articles

How to benchmark PPC competitors: The definitive guide

Benchmark PPC competitors across ad networks like Google and Meta and identify top channels, creatives and landing page experiences.

How digital marketing can be empowered to create more personalised experiences

Relevance and personalisation are increasingly becoming important for brands and marketers to scale up their engagement with consumers and increasing customer satisfaction. In today’s volatile business environment, harnessing data analytics to strengthen digital marketing strategies for hyper-personalised experiences is essential.

Short-Form video’s impact on digital marketing

In the rapidly evolving domain of digital marketing, short-form video content has established itself as a pivotal element. The diminishing attention spans of today’s audiences necessitate that marketers capture and sustain interest with immediacy, making short-form videos an indispensable strategy for conveying messages succinctly and compellingly.

Unspam Helps Pull Insights to Enhance Email Marketing Efforts

Navigating the complexities of email marketing amidst fierce competition and an ever-evolving landscape can be a challenge. Unspam emerges as a solution leveraging AI to provide valuable marketing insights and streamline email delivery.

The Power of Data: How MedTech Companies Are Leveraging Digital Marketing for Success

In today’s rapidly evolving healthcare landscape, digital marketing has emerged as a powerful tool for MedTech companies seeking to connect with their target audience and drive business growth. Leveraging the power of data, these companies are employing innovative strategies to enhance their online presence, engage with customers, and ultimately achieve success in the competitive market. This article explores how MedTech companies are unlocking the potential of digital marketing to propel their businesses forward.

10 Email Marketing Tips To Grow Your Business in 2024

Email marketing allows you to create content that resonates deeply with your audience. However, it’s important to write compelling subject lines, create clear calls to action, monitor analytics and perform A/B testing. You can develop campaigns that lead to sustained growth by refining your strategy based on results. Even better, you’ll be able to drive profits for your business and increase customers in the years to come.

Klaviyo introduces AI to enhance digital marketing

AI may level the playing field for advertisers, but only those who harness its power for innovation will thrive.

Zib Digital prepares for digital marketing transformation with Google’s Search Generative Experience

Thanks to the ever-evolving algorithms of search engines, it becomes increasingly difficult to maintain the interest of a digital user. As search engine king Google announces the launch of their Search Generative Experience tool, Zib Digital, a leading Melbourne digital marketing agency, prepares to align with the inevitable industry transformations.

How Email & SMS Marketing Performed in 2023 & One Emerging Channel to Keep an Eye on

Email, SMS, and web push marketing sees record sends, engagement, and orders

7 Strategic SEO Insights & Tactical Tips For 2024 And Beyond

Despite the current changes in the digital marketing landscape, SEO remains essential. Bolster your SEO strategy with these seven actionable SEO insights.

20 Most Profitable Email Newsletters on Substack

In this article, we will take a look at the 20 most profitable email newsletters on Substack. If you want to skip our detailed analysis, you can go directly to the 5 Most Profitable Email Newsletters.

How Email Marketing Innovations Will Impact Brand Strategies

Email: An endlessly reliable channel for marketers of every stripe. For years, marketers have counted on email as the channel with the highest ROI (an average of $36 per dollar spent). The future looks bright for email, with the global marketing email market expected to hurtle toward a $17.9 billion valuation by 2027.

How Email Marketing Innovations Will Impact Brand Strategies

Email: An endlessly reliable channel for marketers of every stripe. For years, marketers have counted on email as the channel with the highest ROI (an average of $36 per dollar spent). The future looks bright for email, with the global marketing email market expected to hurtle toward a $17.9 billion valuation by 2027.

How Email Marketing Innovations Will Impact Brand Strategies

Email: An endlessly reliable channel for marketers of every stripe. For years, marketers have counted on email as the channel with the highest ROI (an average of $36 per dollar spent). The future looks bright for email, with the global marketing email market expected to hurtle toward a $17.9 billion valuation by 2027.

Advantages Of B2B Digital Marketing Over Traditional Marketing With BrandingExperts.com

This article will discuss why B2B digital marketing is advantageous over traditional marketing and why it is becoming rapidly crucial for businesses to make the switch

Rogerwilco enhances digital marketing through AI-based product

Rogerwilco, a leading end-to-end digital customer experience (CX) agency, has announced that it has added a cutting-edge AI-based predictive neuroscience tool to its suite of services. This is to guarantee the biggest bang for the advertising design buck.

A Marketer’s Guide To Generative AI Startups

Marketers know all about hype. And generative AI is in the middle of a feeding frenzy.

Using The Gemini YouTube Extension To Improve Your Content Strategy

Unlock new possibilities for your YouTube strategy with Gemini's video analysis and summaries. Streamline your content planning today.

Digital Marketing Market Size To Worth US$ 689.8 Billion by 2032 , Grow CAGR by 13.62%

According to the latest report by IMARC Group, The global digital marketing market size reached US$ 322.2 Billion in 2023.

Business Newsletter & Email Marketing Strategy Guide Released By ScottHall.co

The new guide from digital marketing specialist, Scott Hall, takes readers through the process of starting up a successful business newsletter, using the latest email marketing techniques.

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