Digital marketing is important to your business – here’s why!

No matter what kind of business you start, you are anxious to see those first customers, clients, and orders come through the door.

HubSpot : How to Create a Product Launch Email

In this post, we'll walk you through the steps for writing three different types of product launch emails, including offering suggestions for your product launch email subject lines and outlining the ideal product launch email sequence.

76ers Buy Black Program Opens Applications for Black Business Owners in Greater Philadelphia Region

The Philadelphia 76ers have announced that the second annual round of applications for the 76ers Buy Black Program will begin today and continue through Dec. 10 at midnight via Sixers.com/BuyBlack.

lockrMail Announces Open Beta For First-Of-Its-Kind Email Productivity Technology

What is one way local businesses can keep the holiday energy going to maintain shopping momentum? To help you maximize the benefits from holiday shopping momentum, we asked business professionals and leaders this question for their insights. From referral programs to bounceback offers, there are several ways to capitalize on the holiday shopping momentum this season.

Press Release B2B AI Marketing

According to a report from ReportLinker.com, the global artificial intelligence (AI) industry is projected to reach $291.5 billion by the year 2026. This rapid growth is fueled by the increasing adoption of AI technology in a wide range of applications in various industries.

What Is a Marketing Deck? Tips, Examples, and Templates

An effective marketing pitch deck should be easy to understand, convey trustworthiness, and be persuasive enough to elicit fear of missing out from your audience.

3 Email Specifics Marketing Grads Should Be Aware Of

Email marketing, according to several data agencies, may return $ 44 for every dollar spent, making it one of the most cost-effective promotion techniques accessible. Email marketing is still a powerful and growing marketing channel, with a global reach of over 3.9 billion people. Not only does it have more users than Twitter, Facebook, and Instagram combined, but it also has more than half of the world’s population.

Integrated Marketing: How To Get Started The Right Way

In this article, I’ll go over how to choose your channels, how to reformat your team to think collaboratively, and how to run an integrated strategy that makes customers want to get to the finish line.

Cyber Monday? Cyber Weekend? Cyber Week? It's the busiest ecommerce time of the year

Cyber Monday is Nov. 29, but the emails started way sooner. Sale alerts from my favorite brands started flooding my inbox before I had even torn off the Oct. 31 page of my "Doug the Pug" calendar. As November continued, the sheer volume of holiday promotional emails I received started to get a bit ridiculous.

Interview: Morning Dough’s Itay Paz Talks about the Value of Content

Paz also outlined the importance of efficient email marketing.

3 Tips to Innovate Your B2B Marketing

Doing the same things consistently in your B2B marketing can produce steady results, but what about trying new things? New channels? New strategies? Trying new things out in a B2B marketing strategy does come with certain risks, but often, is worth it. In this post, we take a look at three ways to innovate your B2B marketing, while preserving the results you are already getting.

TOP 5 SOCIAL MEDIA MARKETING TRENDS TO LOOK OUT FOR IN 2022

With 2021 drawing to a close and 2022 just a few weeks away we look forward to the new year and the key social media marketing trend for 2022.

6 Best Marketing Tools for Law Firms (And How a Cat Filter Made One Lawyer Famous Overnight)

In 2021, businesses continue to market themselves in new ways trying to reach untapped audiences. There are new methods emerging every day, and lawyers should be keeping pace to make sure they’re focusing their marketing in the right direction. Although many traditional forms of advertising are still effective, you’d be doing yourself a disservice not to stay up to date with new methods that could put you at an advantage ahead of your competitors. Regardless of how effective you are as a lawyer, your marketing will still play a significant role in how well your firm does. Stay hip and stay up to speed with today’s marketing tools by familiarizing yourself with these essential marketing tools for lawyers.

Opinion: What to expect from marketing in 2022

The marketers that win in the future will be the ones who focus on the long game instead of trying to grow more quickly. They’ll invest in relationships, in-person, virtual and digital, and they’ll be valuable to their customers before they’re ready to buy, when they’re ready, and after they’ve bought. Focus on building relationships at scale, provide value, track what you can and trust the process even when you can’t track everything.

3 Mobile Marketing Ideas For Small Businesses

There Are Many Reasons Why You Should Prioritize Making A Solid Mobile Strategy. It Can All Be Summed Up To The Fact That This Will Make Your Business Stronger And Probably More Successful.

A guide to B2B holiday marketing strategies

Is there anyone that doesn't love the holiday season? We know that it is full of gifts and special discounts. While B2C businesses may take advantage of this period, B2B brands are less likely to do it and get new leads from various businesses. Most businesses use the end of the year to assess their successes and plan for the next year. Holiday marketing is a great way to stand out and be a champion. To achieve that goal, it is important to extend your audience consistently. Either you do it personally or address a B2B lead generation service.

Post-COVID marketing – everything to know

It’s fine if you cannot make sense of all the changes by the COVID-19 crisis. We’ve had pandemics and economic downturns, but they never happened on such a scale before. Fortunately, this article will show you all the latest consumer and marketing trends that can help plan your next marketing campaign! We will have to start by discussing how people are now acting and thinking because of COVID-19. Then, we’ll recommend the strategies you’ll need for your next marketing campaign. You’ll also explain how your company may work with these insights.

The key to successful customer engagement? Tried-and-true marketing methods

As the year comes to a close and planning for 2022 is in full swing, marketers have an opportunity to evaluate how they can make the most of the tools they already have. By thinking about and using them in new ways, tried and true methods will again become pivotal pieces of any marketing strategy. Looking for the best marketing tools to keep customers engaged? You may already have them up your sleeve.

Stripo.email Released an Ultimate Guide to Email Gamification

When you’ve built multiple e-commerce brands and scaled them beyond $1,000,000 in revenue like I have, there are some steps you learn not to skip. Eventually, these become standard operating procedures (SOPs) — repeatable systems for growing successful brands. It’s as simple as following a familiar road to a preferred location. Let me draw you a map.

lockrMail Announces Open Beta For First-Of-Its-Kind Email Productivity Technology

New productivity tool gives users advanced control with an automated filtering system to determine what, how and where emails are delivered while protecting user identity