How To Build A Marketing Funnel that Generates Sales?

This is all about the marketing funnel and strategies that you have to follow for each stage. You must have a sales funnel for your business to have better sales and profitable business. So, work on your marketing funnel and drive a plethora of sales.

Email Automation: The Driving Force That Accelerates Business Growth

It helps businesses get in touch with their customers and propels their growth through facilitating engagement, client servicing, and sales. Today, we will understand how you can use email marketing automation to accelerate your business’ growth. All you need is email campaign blueprints, HTML email marketing templates, and email marketing software. Read ahead to know more on the subject.

The antidote for an acute case of martech bloat

With budgets bouncing back and the digital shift presenting new opportunities, it’s important that marketers invest their money in the best possible way. As digital only becomes more competitive, marketers will need the right toolkit to support their efforts and the customer experience. Choosing the right starting point in their search is key if they want to build an efficient stack and guarantee a smart investment. Prioritising multi-functional, industry-tailored tools that empower the user will help marketers avoid a bad case of martech bloat.

Email Marketing Strategy and Tips for Successful Campaigns to Use in 2021

Are you new to email marketing or wish to improve your current results? It is a huge topic indeed, but to succeed, you need to start small. With this post, you will make it easily: here we are explaining the essentials of email marketing and guiding you through the main steps for crafting effective email campaigns. You will find practical advice on how to plan your emails, choose email marketing service, and design engaging messages. Let’s start from the strategic goals of email marketing and then step-by-step move to the practical implementation and useful resources.

Google Analytics Guide: 35 Key Metrics and Features

The first thing is to create an account and configure it for your website. Then I will explain how the Google Analytics interface (the buttons) is used so that you know how to move and navigate through it. Before starting in the 4 main areas of the tools, I will also explain what are the basic metrics that you will see later in all the reports mean. Are you ready? Let’s go there!:

La Verne Chamber Of Commerce: How To Start Email Marketing

See the latest announcement from La Verne Chamber of Commerce.

Four Smart Ways To Reduce Cart Abandonment

Let's look at several strategies you can use to not only reduce cart abandonment but also to convince customers to complete their order the first time they add an item to their cart.

5 Ways to Optimize Your Surveys for Better Customer Experience

Getting feedback from customers can be a key to understanding the pain points in the customer journey, improving products, or enhancing a user interface. When done properly, surveys can be instrumental in collecting actionable insights from customers that ultimately improve the customer experience. This article will look at some of the ways that brands can optimize their surveys to do just that.

Lead Generation Strategy: Common Mistakes That Cost You Money

Whether you’re a B2B (business to business) firm generating leads through social media or a B2C (business to consumer) e-commerce site generating sales through your website, a sound lead generation strategy expands your opportunities to make a sale.

4 Ways To Improve Your Customer Effort Score

Customers today demand a convenient and effortless experience when they are interacting with a brand through any of a brand’s channels, making the reduction of customer friction and pain points a key part of modern marketing. The Customer Effort Score (CES) is seen as a business-critical metric that is a key indicator of customer loyalty, and directly correlates to whether a customer will continue to do business with a brand. This article will look at the ways that the CES can be improved.

15 Marketing Tools to Boost Your Startup’s Growth in 2021

Beyond having a talented and restless marketing team, startups should always look for helpful tools to enhance their performance. Luckily, there are thousands of SaaS companies developing all kinds of marketing-related solutions to help businesses better understand their customers, create and manage campaigns, and track performances, among other many things. Looking into all different features, advantages, and pricing, we’ve selected 15 awesome marketing solutions that can help you boost your company’s growth. Here you go:

Why Your eCommerce Business Needs Digital Marketing Experts and Where You Can Find Them

In this blog post, we will walk through how to choose the best marketing consultant for your business and a solution that takes care of the whole employment process.

Top 10 Shopify Apps For Email Marketing

Is there competition between email marketing services for Shopify?Indeed, there is, since demand creates supply.Shopify keeps gaining popularity among e-store owners, and various Shopify-related satellite apps, therefore, keep appearing day after day.It so happens that no one-fits-all email marketing platform is able to monopolize the email marketing segment in the Shopify environment.And this is great because we’ve got a lot to choose from.Below you can find a list of the top 10 Shopify apps for email marketing that we consider are worth your attention.They differ in functionality and pricing.It’s up to you to figure out which app fits your Shopify project best.

10 Ways To Personalize Your Marketing Messaging To Create Loyal Customers [Infographic]

Are you looking for ways to improve your email marketing strategy? Personalizing your messaging can be a great way to boost customer loyalty and retention.The team from CleverTap share their tips for success in this infographic. They break things down by the following messaging platforms: Email marketing, Text message, In-app messages.Check out the infographic for more detail.

Email Marketing Statistics for Small Business Owners

We’ve compiled a list of email marketing statistics to help you establish an email marketing strategy. Use these stats to improve your email marketing, develop more leads, and make more sales with your email list. Let’s get started!

8 Shopify Tips You Need To Be Successful

Ease of access to online selling makes it difficult to separate yourself from the pack.Getting customers’attention through the noise is hard.Luckily,there are some ways to do just that,we’ll get into them here.

Top B2C Email Campaigns and How to Optimize Them

But when you’re sending to adults with full inboxes, you know that they’re likely looking for the emails with the most interest and value. Businesses are constantly trying to fulfill these email needs and gain engagement and conversions from consumers. We know that it can be difficult knowing where to start when optimizing business-to-consumer email campaigns – almost as hard as creating a tin can telephone. That’s why we’re going to learn about these B2C email campaigns and how users interact with them – and how you can optimize them for the best results.

Level Up Your Trigger Marketing Strategy with Journey Mapping

As more startups are popping up and global leaders keep entrenching their positions even further, markets become increasingly concentrated and competition even more fierce. In 2020, 4.35 million business applications were submitted in the US alone, which is a 24% increase from 2019. When everyone is vying for customers’ attention, trigger marketing can help. A well-designed trigger marketing strategy can fuel business growth, and here’s how.