#AI related marketing articles

Amazon Ads launches AI tool that builds professional-quality ads

Amazon's new agentic AI tool in Creative Studio lets advertisers quickly turn product insights into polished, multi-format ad campaigns.

I tried every iPhone 17 model, and my buying advice is different this year

With Apple's big upgrade to the base iPhone 17, its redesign of the two Pro models, and the launch of iPhone Air, this might be the toughest year ever to pick the right device for you. But I've got recommendations.

Why local SEO is thriving in the AI-first search era

AI may dominate search, but local queries still drive action. Discover actionable steps for maximizing your local presence across platforms.

How to scale content without losing your brand voice

Search engines and LLMs reward clarity and distinctiveness, not raw volume. See how the right structures let you publish more without weakening trust.

Snap's next smart glasses get a major OS overhaul to rival Meta Ray-Bans

Snap has launched Snap OS 2.0 with new features, ahead of its lighter, Snapdragon-powered Specs AI glasses.

Google brings the Spotlight fun to Windows PCs with extra goodies

Yes, some inspiration has been drawn, but it goes beyond what Apple allows with Spotlight.

Essential Email Marketing Software: Types, Trends, and $14B Growth by 2027

Email marketing software is essential for businesses, with global spending projected to exceed $14 billion by 2027. Key types include newsletter tools like Mailchimp, automation platforms like ActiveCampaign, enterprise solutions like Oracle Responsys, and transactional services like SendGrid. Trends for 2025 emphasize AI personalization, interactivity, and privacy compliance, ensuring scalable demand generation.

YouTube just announced a bunch of AI tools for creators

The software can edit footage, create voiceovers and turn spoken dialogue into song.

Personas Are Critical For AI search

How to turn existing in-house data into actionable personas that shape briefs, prompts, and outcomes.

What is the Agent2Agent protocol and why should marketers care?

AI tools are smart alone — but unstoppable together. Discover how the Agent2Agent protocol turns collaboration into a marketing advantage.

How To Measure Brand Marketing Efforts (And Prove Their ROI)

Measuring awareness, consideration, conversion, and loyalty reveals how brand marketing drives real business outcomes.

Breaking down silos to deliver AI-driven marketing at scale

AI won’t transform your marketing until your tech, teams, and processes align. Discover how to bridge the gaps and unlock full ROI.

Free Spotify users can finally listen to any track immediately

No more shuffling through a long playlist just to hear one song.

OpenAI Reveals How (and Which) People Are Using ChatGPT

ChatGPT is getting more personal than professional use.

How to use AI in digital marketing, according to major brands

AI should not replace human ingenuity — it should enhance it

Digital Marketing Industry Report: 21 Advanced Strategies Disrupting Traditional SEO in 2025

September 17, 2025 - Marketing technology researcher Tony Hayes has released an extensive industry report documenting advanced strategies and emerging technologies that are fundamentally changing how digital marketing professionals operate in 2025.

Amazon debuts AI ‘creative partner’ to aid with campaign development

Now in beta, the agent draws on Amazon’s retail insights to assist with everything from audience research to pumping out final creative assets.

ChatGPT search update focuses on quality, shopping, format

OpenAI says ChatGPT search now reduces hallucinations, improves shopping intent detection, and delivers answers in cleaner formats.

AI search optimization tools: Geoptie’s all-in-one GEO dashboard is live

Geoptie's all-in-one AI search optimization dashboard is live. Free beta: GEO tools, competitor analysis, citation tracking, and GEO audit reports.

Local Businesses Level Up with Email Marketing Against Corporate Giants

Local businesses are leveraging email marketing to compete with corporate giants through personalized campaigns, AI-driven automation, and targeted strategies like exclusive offers and timed outreach. This fosters customer loyalty, boosts engagement by up to 30%, and delivers high ROI, proving agility and authenticity can level the playing field.

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