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Top 7 tips for marketing a new product

So, your company has a new product it wants to sing and shout about? That’s great news! However, you need to ensure that your business is following a marketing plan if you want your campaign to be successful.

DTC Marketing Trends to Watch for in 2022

Because D2C appeals to customers with its emphasis on a direct connection, its growth continues to trend upward, hitting $129 billion in the U.S. in 2021.

MessageGears and Phrasee Team Up to Personalize Marketing Messages for Email Super Senders

Marketers will be able to access Phrasee’s AI-powered SaaS technology to generate, automate, and analyze brand-optimized language, directly from the MessageGears platform. This will allow some of the world’s largest B2C companies to transform marketing campaigns and deliver the messages that are most likely to be read. This integration adds to MessageGears’ ability to make it easy for marketers to access customer data, build audiences and send personalized messages.

Golf Course Marketing for Millennials: The Ultimate Guide

Be social, Authenticity, be the expert!, Mobile, mobile, mobile!, Reinvent yourself, Sell the experience, Loyalty is a process.

What is WiFi Marketing, and How Can it Help Your Small Business?

WiFi marketing works with what’s often called guest Wi-Fi. It’s where a small business offers a free connection in retail locations and other places. Then, they use that connection for marketing campaigns like promotions and messages.WiFi marketing allows shoppers to gain access to the whole web. Or just your mobile app and online store. Some guest network sites show specific content before they grant WiFi access. Read on to find out more about WiFi marketing solutions.

Wishpond’s Brax Expands Sales Team and Launches a New Universal Ads Product

Wishpond Technologies Ltd., a provider of marketing-focused online business solutions, is pleased to announce that its Brax business has been successfully integrated with Wishpond and is on track to grow organically using the Company’s proven outbound sales model. In addition, Brax is pleased to announce the release of its Universal Ads Editor, which allows advertisers to build ads once and instantly launch them across several different native ad platforms.

AiTrillion Recognized as a Momentum Leader in G2’s Winter 2022 Personalized Software Category

G2, the leading B2B software and services review platform for users, buyers, investors, and industry analysts, has recognized AiTrillion as one of the momentum leaders in the most trending personalized software category. AiTrillion, leading ecommerce marketing automation platform, is the first-ever SaaS-based Artificial Intelligence enabled all-in-one sales and marketing automation platform for eCommerce sellers in the USA, UK, Canada, Australia, India and in other countries globally.

How Newsletter Sponsorships Can Maximize Your Marketing

As more and more business growth is concentrated online, one must develop reliable "outside the box" marketing strategies to excel and promote their business.

Act-On Unveils 2022 Marketing Predictions

The marketing automation leader anticipates major changes to the ways data is used, revamped digital engagement strategies, and dynamic centralized tools

6sense Announces $200 Million Series E Round, Increasing Valuation to $5.2 Billion

6sence, the leading platform for B2B organizations generating predictable revenue, today announced it has closed $200 million in a Series E funding round. The new funding more than doubles 6sense valuation to $5.2 billion just ten months after its $125 million Series D round.

How to Improve Email Deliverability and Open Rates

Tips on how startups can improve email deliverability rates

The Recording Academy Appoints John Loken To Executive Vice President, Marketing

As Executive Vice President of Marketing, John Loken is responsible for expanding the Recording Academy’s reach and influence through elevated brand storytelling and oversees creative services, brand communication, social media, email marketing, and more

Wishpond’s Brax Expands Sales Team and Launches a New Universal Ads Product

Wishpond Technologies Ltd. (TSXV: WISH) (OTCQX: WPNDF) (“Wishpond” or the “Company”), a provider of marketing-focused online business solutions, is pleased to announce that its Brax business has been successfully integrated with Wishpond and is on track to grow organically using the Company’s proven outbound sales model. In addition, Brax is pleased to announce the release of its Universal Ads Editor, which allows advertisers to build ads once and instantly launch them across several different native ad platforms.

5 tips for selecting the right provider to power your email marketing campaigns

Having a reputation as a trusted email, Having the right people on hand if things go wrong, Having industry relationships matter, Data insight and scaled infrastructure enhances delivery, Engaged support and service makes everything quicker

Experiential Marketing? (How to Incorporate It Into Marketing Emails)

Nowadays, in the age of inbound marketing and studying analytics, people are choosing to do extensive research prior to making a purchase. And with a market that’s saturated with competitors, leads and customers are now seeking out experiences when interacting with businesses. This is where experiential marketing comes in. And done effectively, it can help keep your target audience engaged as you build relationships.

ActiveCampaign helps Businesses Increase Opportunities by 110%

The leader in customer experience automation (CXA) achieves strong momentum into Q1 2022 with positive customer satisfaction, new product capabilities and headcount growth

Top 10 Best Marketing Tools In India 2022

Companies employ marketing tactics to produce and sell their products and services. The term ‘tools’ refers to approaches, tactics, and materials in this context. To increase sales, the great majority of firms employ various marketing strategies, including advertising, direct mail, and market research. Companies have access to a variety of marketing tools. Some are designed to increase sales, while others collect user data.

DMS Success Story: Boosting Conversion Rates with Time- And Trigger-Based Email Nurturing Campaigns

The Challenge: Maximizing An Already Successful Inquiry Generation Campaign To Improve Conversion Rates

Study: Online Ad Spending Now Focused on Five Channels, Led By Facebook and Email Marketing

ClickBank is leveraging its position as an e-commerce industry leader to provide key data and insights for businesses to make the most impactful decisions for success in 2022 and beyond.

Why and How to Use Mailchimp in WordPress

Sending bulk messages to your subscribers to promote your business in the hope that they'll reciprocate is often far from enough. A successful email marketing campaign requires an analytical and creative approach coupled with excellent software tools to effectively manage mailing strategy, design, deliverability, automation, and other aspects. There are lots of email marketing services out there that can help you grow your business and reach your audience in a productive way. In this article, we'll look at Mailchimp, one of the most popular and cost-effective email-related services, with over 10 million clients, including TED and Vimeo. We’ll discuss why it adds value to your WordPress website and how to use it on WP.