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Latest Email marketing articles

Email Marketing Is Great Again Thanks to This Platform

In the dynamic landscape of digital marketing, email continues to be a cornerstone for businesses aiming to connect with their audience. However, with inboxes flooded daily, capturing and retaining customer attention has become increasingly challenging. Enter Blings, a platform revolutionizing email marketing by integrating personalized, dynamic, and interactive video content, rejuvenating email campaigns’ effectiveness.

Marketing on Threads: What you need to know

Threads is proving to be a serious Twitter/X alternative. Updated with data from Buffer that found Threads outpaces X in user engagement.

Six Digital Marketing Trends for 2025 Every Small Business Should Know

Entering 2024, the marketing world was abuzz with concerns about AI and its potential to upend our industry. From fears of job displacement to the looming "cookie apocalypse," marketers scrambled to adapt. Now, as we approach 2025, it's clear: while technology is evolving, so are opportunities, says Syldrey Mombo, Digital Marketing Manager at 11th House Digital Marketing.

Gemini AI can now watch YouTube videos for you, and this changes everything

It's going to make research a lot easier

GitHub Copilot previews agent mode as market for agentic AI coding tools accelerates

Agentic AI is all the rage today across multiple sectors, including application development and coding.

Google AdSense Combines Marketing Email Preferences - Expect More Emails...

Google has combined the marketing email preferences within Google AdSense, which may lead to you getting more emails from the Google AdSense team. Google merged the "Customized help and performance suggestions" and "Periodic newsletters with tips and best practices" email lists into one.

How India’s SaaS brands can create, scale and supercharge global growth

Indian SaaS companies, which derive more than 70% of their sales from international markets, are expected to double revenues to $50 billion between 2025 and 2030. This growth will be driven by higher spending from companies worldwide on software that boosts productivity and cybersecurity.

New AI Reasoning Model Rivaling OpenAI Trained on Less Than $50 in Compute

It's cheap to copy already built models from their outputs, but likely still expensive to train new models that push boundaries.

French AI startup Mistral launches Le Chat mobile app for iPhone, Android — can it take enterprise eyes off DeepSeek?

Today, Mistral finally launched its own free, mobile version of its chatbot Le Chat for iOS and Android, as well as a new Enterprise tier for private infrastructure, and a Pro plan at $14.99 per month. The move suggests that Mistral AI is making a concerted push to convince companies there are worthwhile alternatives to DeepSeek and OpenAI.

OpenAI eyes the wearables business: Robots, headsets, watches and a whole lot more

A trademark application surfaces the ChatGPT maker's hardware plans - and the company has so many plans.

Why marketing should own sales enablement technologies

These tools do more than automate outreach. See how marketing can turn them into a growth engine for better results.

47 Video Marketing Statistics for Ecommerce Business Owners

See key video marketing statistics—covering viewership, budgets, ROI, and trends—to help you shape an effective video strategy for your brand.

Top 5 Digital Marketing Jobs and How to Land Them

Digital marketing is one of the fastest-growing industries today, with companies relying on online platforms to reach their customers.

Brand + performance: The secret to maximizing ad ROI

Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall profitability.

This Magnificent Artificial Intelligence (AI) Stock Has Shot Up Over 175% in Just 3 Months, and It Could Soar Higher in 2025

Shares of conversational intelligence solutions player SoundHound AI (NASDAQ: SOUN) have soared more than 175% in the past three months (at the time of this writing). While the recent tech sell-off has affected the company's share prices significantly, it is nevertheless an exciting artificial intelligence (AI)-powered opportunity.

Why SEO Is So Important in Digital Marketing in 2025

It optimises your website so that its ranking is improved on search engine result pages, also known as SERPs. SEO is therefore incredibly important for all your digital marketing endeavours.

Future of Mobile Marketing: $57,850 Million Market Opportunity Fueled by Digital Commerce Trends

The growing reputation of on-demand businesses, rise in omnichannel shopping adoption, and demand for customization drive the global mobile marketing market.

Your smartwatch will soon be able to detect signs of heart failure

Smart watch

How Epic Games drives in-game purchases through personalized email marketing

Fortnite, created by Epic Games, keeps winning in the gaming world thanks to smart email marketing that boosts in-game purchases. The game’s huge player base and strong revenue come from using personalized emails. These emails focus on each player’s likes and actions. This strategy works well to keep players interested and spending, even when the company faces money challenges.

LinkedIn Report Reveals 5 Key Trends Reshaping B2B Marketing

LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ROI-focused strategies.

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