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Latest Email marketing articles

Intuit Mailchimp and Fast Company honor the most innovative and successful email marketing campaigns of the past year

AND THE WINNER IS

How Marketers Can Reach Gen Z On Social Media

Discover how Gen Z is utilizing social media and what marketers need to know to effectively reach this unique audience.

Consumers still ally with brands on social: Here’s what the numbers say

Nearly half of consumers are interacting more with brands on social media this year, according to a new report.

Top 5 Digital Marketing Automation Tools for 2024

Maximize efficiency in 2024! Check out the top 5 digital marketing automation tools transforming the industry.

LinkedIn Message Ads: Everything you need to know

Dive into the benefits, setup process and tips for running effective LinkedIn Message Ads that convert your leads into valuable connections.

How Digital Marketing Can Help a Business Succeed

A good strategy can help a company attract new customers, communicate with them, and collect important data

16 Essential Paid SEO Tools That Are Worth the Money

Discover 16 paid SEO tools that are worth the investment. Learn about key features, use cases, and tips to maximize.

Snapchat bows new ad solutions with Disney, McDonald’s and Taco Bell

Sponsored Snaps allows advertisers to send videos directly to the app’s users, while Promoted Places highlights businesses on the Snap Map.

How To Get Quality SEO Content Out Of Generative AI [Checklist]

A helpful checklist and guide for incorporating AI into SEO content creation processes.

5 KPIs to measure paid media success and 5 to measure business success

Boost clarity in your digital marketing strategy by tracking paid media and business KPIs that align marketing success with long-term growth.

Reddit Makes Game-Changing Updates to Keyword Targeting

Reddit announced their keyword targeting expansion today, available on both feed and conversation ad placements. Also announced were AI keyword suggestions to help bolster performance.

How to find the ‘best’ Core Web Vitals opportunities

Prioritize Core Web Vitals improvements by identifying URLs with the biggest lift potential to boost rankings and revenue across your site.

Blending Digital and Physical Marketing Can Boost Revenue by 100%

It seems that the secret ingredient is something that is not talked about enough — the seamless experience customers go through when they move between digital and physical touchpoints.

Walmart bets on multiple AI models with new Wallaby LLM

Retail giant Walmart is no stranger to AI and has begun testing its own large language model (LLM), which it may use for other applications.

INTERO DIGITAL LAUNCHES INNOVATIVE AI TOOL TO REVOLUTIONIZE CLIENT WEBSITE AUDITS WITH GEO SCORING AND RECOMMENDATIONS

As digital marketing strategies evolve with the rise of AI and generative search, website optimization requires more sophisticated approaches to remain competitive. Today, Intero Digital is launching its latest AI-powered tool, GRO™ Score, that provides comprehensive audits and actionable insights from a generative engine optimization (GEO) perspective.

How to unlock the power of personalization through edge computing

Deliver hyper-personalized experiences by processing customer data instantly, creating seamless interactions right when they matter most.

How TikTok and YouTube’s ecommerce push redefines the search journey

These social platforms disrupt traditional search with shoppable content and social commerce features. Here’s how ecommerce brands can adapt.

Intel's upcoming Arrow Lake H laptop chips will offer beefier GPUs for AI workloads

They're meant for high performance notebooks, and notably they have slower NPUs than Lunar Lake.

Taking the lead on solving evolving workplace needs

Across the world, today’s workplace is actively being shaped by both leadership and employee preferences, and is aimed at attracting and retaining talent.

The 4 Principles Of Effective Retail Marketing

What is retail marketing? Master these pillars to develop an effective retail marketing strategy, and attract more customers to your business.

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