Use our FREE RATING TOOL to Evaluate your Subject Line.

How to Integrate Email and Social Media Into One Seamless Marketing Strategy

When you integrate email and social media, letting the two channels support each other, real magic happens.

Top Data Hygiene Service Providers

The Most Important Types of Emails You Need for Email Marketing Success

To use email marketing most effectively to boost conversion rates and increase your ROI, you must use a combination of these three emails.

Keys to Creating a Gen Z-Friendly Email Marketing Strategy

How to effectively email market to Gen Z.

Two Changes in Email Validation that have Improved Marketing Data

Email Validation determines whether an email address is deliverable without sending a message.

The Growth & Popularity Of Email Marketing And How CPM Campaigns Secure Premium Space

Email Marketing Is Prevalent Because It Works

Email Marketing: 2018 Developments

2018 produced important email developments.

Rule NO. 12


Including "You" or "Your" in your subject line boosts response rate.

Top 10 eCommerce Email Marketing Errors To Look Out For

Email marketing for eCommerce companies is quite a delicate balance to strike.

Hospitality Email Marketing is Broken, Here Are 5 Ways to Fix It

As potential guests become harder to reach, marketers must take a closer look at their email marketing strategy.

Rule NO. 2


Using words like "private" or "secret" convey exclusivity and positively impact response rates.

How to Boost Brand Loyalty Using Email Marketing

Ways you can convince customers your business is worth their time and money.

How to Stop Fearing and Start Crushing A/B Testing (18 Tests)

A/B testing is one of those things only a minority of people actually do.

8 Ideas for Boosting Marketing ROI

Tips for boosting engagement and conversion.

Rule NO. 11


Use the word "new" in your subject line to pique interest

The Importance of A/B Testing Sales Emails

Science — not speculation — will deliver the outcomes you desire.

Rule NO. 15


Avoid using words in all caps in your subject line.

7 Tips to Grow Your Blog with Email Marketing

Follow these seven handy tips.

2019 Worldata Email Marketing Calendar

Get the 2019 B2B and B2C Email Marketing Calendar Today!

Take your marketing automation further with AI

Your business can benefit by embracing these game-changing advancements.

Rule NO. 42


Keep your subject line under 35 characters for mobile devices.

Personal Data Security and Protection Will Become Priority #1 for Organizations Around the World

High prioritization driven in large part by established and anticipated new regulations and penalties.

11 best practices for effective email subject lines

The importance of email subject lines is often overlooked.