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Latest Email marketing articles

Kumo’s ‘relational foundation model’ predicts the future your LLM can’t see

The generative AI boom has given us powerful language models that can write, summarize and reason over vast amounts of text and other types of data. But when it comes to high-value predictive tasks like predicting customer churn or detecting fraud from structured, relational data, enterprises remain stuck in the world of traditional machine learning.

How Target is tackling back-to-school marketing with dual campaigns

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend product assortment.

Google Integrates Search Console Insights Into Main Platform

Google has launched a new integrated version of Search Console Insights, offering simplified performance data in the main dashboard.

13 free tools for PPC campaign management

Free doesn’t mean basic. These tools help you outsmart competitors, sharpen your creative, and squeeze more from your PPC budget.

Amazon Prime Day 2025: Here's what to know (plus deals to shop now)

Prime Day returns July 8-11. Here's everything you need to know about the popular shopping event -- including deals live now.

What is local SEO? Guide to ranking in local search results

Learn what local SEO is, how it works, and why it's vital for businesses. Discover strategies to boost visibility in Google’s local search and map pack.

Essential Email Marketing Strategies for Musicians: Building Fan Loyalty in 2025

Essential Email Marketing Strategies for Musicians: Building Fan Loyalty in 2025

5 ways AI can save marketing operations professionals hours every week

Use AI tools to streamline data, workflows and task management so you can focus on MOps strategy instead of busywork.

Microsoft Edge AI Update Makes It Easier to Find That Thing You Googled Yesterday

Edge 138 will now include synonyms and alternative phrases when it looks at your web history.

AI overviews and an AI chatbot are coming to YouTube. Here's what they look like

The features are designed to help you find the information you want more easily.

What is SaaS SEO?

Learn how to build a winning SaaS SEO strategy that drives traffic, leads, and revenue. Explore proven tactics for technical SEO, content, and buyer journey alignment.

Google Shopping Ads Now Available in Google Lens Results

Visual search just got a lot more shoppable. Google has expanded its Shopping ad capabilities into Google Lens, enabling advertisers to reach users at the moment of visual discovery. This exciting integration opens new doors for ecommerce brands to showcase products to high-intent shoppers, right when curiosity strikes.

How Enterprise Search And AI Intelligence Reveal Market Pulse

Understanding the market pulse requires a fundamental shift from traditional search intelligence to AI-powered.

How Highmark Health and Google Cloud are using Gen AI to streamline medical claims and improve care: 6 key lessons

Among the numerous educational and startlingly insightful panel discussions on AI enterprise integrations featuring industry leaders at VentureBeat’s Transform 2025 conference this week was one led by Google Cloud Platform Vice President and Chief Technology Officer (CTO) Will Grannis and Richard Clarke, Highmark Health’s Senior Vice President and Chief Data and Analytics Officer.

The best free CRM software for businesses

Looking for a better way to manage customer conversations? Discover the top free CRM software options for 2025, including HubSpot, Capsule, and Agile CRM.

NASA will start livestreaming content on Netflix later this summer

This should be a convenient way to watch rocket launches and spacewalks.

5 ways to make assertive decisions in uncertain times, according to business leaders

Here's how to help your business flourish when change is the only constant.

YouTube Tests AI Features To Improve Search & Discovery

YouTube rolls out experimental AI features to improve video discovery, including a search carousel and conversational assistant.

Google's new AI app Doppl lets you try on outfits virtually

You can even generate an AI video of yourself wearing them.

Do these 4 things before betting on AI in your business - and why

While AI can democratize access to information and boost worker productivity, business leaders at Snowflake Summit 2025 said you need to get a few key things right first.

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